SEMI PERMANENT 2017 – Design for Change

February 16, 2017

SEMI PERMANENT 2017 – Design for Change

Global creative platform Semi Permanent founder and director Murray Bell celebrates 15 years of creative inspiration and connection in 2017 with his three day design festival returning Thurs 25, Fri 26 and Sat 27 May 2017 at Carriageworks, Eveleigh.

“I’m humbled and excited to mark 2017 as the fifteenth year in our Semi Permanent journey. Delivering some of the most talented artists  and  creative icons to you and the creative community, and announcing our most special event to date. As designers and creative thinkers, we have an incredible opportunity to influence and create a future that we’re excited by and proud of, so Sydney 2017 will be themed around Designing for Change. Filled with an extraordinary and constantly evolving line-up of experts giving rare insight into what lies ahead through our Future State panels exploring pivotal themes such as AI and machine learning, immersive storytelling and redesigning cities. How to create with global empathy for different cultures and in an ever changing marketplace. How to rebrand travel, sports media and e-commerce. We’ll be teaching you how to build confidence in presenting your idea, and more. We’re all about inspiring end enabling you. Looking forward to sharing the experience in May.” – Semi Permanent founder and director Murray Bell

Semi Permanent 2017 explores Design for Change with incredible creative talent including Museum Contemporary Art Australia director Elizabeth Ann Macgregor, Katherine Keating publisher VICE Impact, Nike design director Meirion Pritchard and Nike EMEA brand director Gary Horton, Jacqueline Bourke from Getty Images, animation studio Moth Collective, Design  Studio’s Paul Stafford, Frog Design and Australian designers David Caon, Henry Wilson and architect Kelvin Ho.

Future State panels exploring AI and machine learning, immersive storytelling and redesigning cities include thought leaders from Google, Netflix, Pixar and Amazon.

Google and Semi Permanent introduce an immersive and interactive experience with Tilt Brush in collaboration with leading artists.

Creative workshops in partnership with NIDA (National Institute of Dramatic Art) and Hyper Island provide opportunities to design engagement, present with confidence and prepare for change while the Australasian Writers and Art Directors Association (AWARD) presents its annual AWARD Awards and AWARD School showcase. 72 and Sunny will lead a new live and  interactive open brief with the 1200 strong audience each day including for Sea Shepherd on their mission to eradicate driftnets.

Semi Permanent is presented as part of the Vivid Ideas program during Vivid Sydney, the world’s largest festival of light, music and ideas. Destination NSW Chief Executive Officer and Executive Producer Vivid Sydney Sandra Chipchase said, “Vivid Ideas is an annual celebration which brings the world’s leading creative innovators to Sydney to discuss  the trends shaping society. We’re delighted to be working with Semi Permanent again this year and to feature the event as part of the Vivid Sydney festival.” is a dedicated resource platform delivering bespoke creative content crafted exclusively for Semi Permanent alongside an extensive and detailed directory of contributors and an ever expanding curated archive drawing on 15 years of live events and projects under the pillars of Design, Business and Culture alongside its core Events, Projects and Profiles with an effortless, open and immersive navigation experience designed to lead you in.

For the full list of confirmed speakers and announcements of additional contributors, artists and events as they are confirmed see

Ticketing – General $340 (1 day), $544 (2 days) and $765 (3 days), Premium $540 (1 day), $864 (2 days) and $1215 (3 days) and Student tickets are available now from


For anything further Andrew Kirk

Mister Kirky Press Office. or +61405739001